A Geeto Retrospective
What is Geeto Productions?
What is a Geeto?
What is the point of Geeto?
Why do you feel this is worth putting on your resume?
These are all questions I have gotten about Geeto Productions in interviews or casual conversation, and as Geeto prepares for a fresh coat of paint and fresh goals going into the new year, I think it is as good of a time as ever to attempt to put some answers of what Geeto Productions is, and why it is relevant.
Geeto is a shortening of my old PS3 screen name, “mygeetoman”. When I was creating my brand, I was initially going to use my real name or come up with a new persona, but I found the way I played games fit the same way I want to make any sort of content. Do something fun without the worry of if it will perform well, then refine that idea until it becomes good. Above all, my goal is to bring a smile. Unfortunately, I believe that this project has fallen short of fulfilling this goal.
I recently went through the old trashed content folder and found almost 50 projects that were in some shade of completion but never saw the light of day. Some of these were due to the time it took to write being longer than the time a topic was relevant. Some of them were because there were legitimately major flaws in them that would require an entire restart to fix. Most of them however fell victim to my impossible standards, a junior creator with the expectation to produce the quality of a professional.
This isn’t to say that all of that was a waste of time though, I have managed to teach myself to a decently proficient level so many different programs from the Adobe Creative Cloud to Microsoft Office to Wordpess to R-Studio. Almost all of these I had little to no experience within my college career using, and it was only by spending time in Geeto that I was able to refine my skills in them. It has kept me connecting to an industry that I would have otherwise fallen out of touch with due to being unable to find a full-time position. To cast Geeto Productions as a failure would simply be wrong, it has done an immense amount for me and has provided a lot of growth for the future.
That, however, is the story of how Geeto started and how we got here. Geeto now is going to run off two principles. The first is that not everything needs to be a masterpiece. If a content piece is going to provide something of substance to a topic or provide good entertainment, it is fit for release. The only way to create better content is going to be to release content and see what people like and work off that feedback. Additionally, I need to return to that original goal, have fun creating content and stop worrying about how it will do.
The second principle is that the Geeto voice is mine. It is gonna be a bit sassy, there is a heavy dose of ego and ill-founded bravado. My audience is not executives, my audience is Twitch chat and players and commentators. I don’t need to trim myself to fit a formal mold when that isn’t my natural voice anyway. My voice isn’t an expert handing out a peer-reviewed paper, it is a marketing major who has some ideas and wants to talk about them. My goal is to provide insightful content, but for it to be entertaining first. So, yeah…..I am gonna most likely confidently have some bad takes, and I look forward to having someone correct me on it.
So, here is to a new year of Geeto. A project that has for too long been hindered by my inability to leave anything to chance. It is time to just release some content, tell some stories, and see what happens next. This all starts with the next Geetoathon on January 12th, complete with Press Play season 2, more Destiny memes, and a new never before seen Geeto show that ensures nothing is used as intended. So come join me on Youtube, Twitch, Twitter, or right here on the website. I am excited to show what I have planned for this year, and I am excited to see how people react.
